Stiefel

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Erin B. Singer
Director, Global Integrated Communications
Voice: +1.919.483.2839
erin.b.singer@stiefel.com

Amy B. Campbell
Manager, Global Integrated Communications
Voice: +1.919.483.2839
amy.campbell@stiefel.com

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2008-12-04

Stiefel Laboratories Announces The Expansison Of Its REVALÉSKIN® Skin Care Line With Three New Products

Clinically Proven, Anti-Aging REVALÉSKIN® Skin Care Brand Launches New REVALÉSKIN® Replenishing Eye Therapy, REVALÉSKIN® Intense Recovery Treatment, and REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment, All Exclusively Formulated With the Naturally Potent, Super-Antioxidant CoffeeBerry® Extract

CORAL GABLES, Fla. - December 4, 2008 - On the heels of the extraordinarily successful introduction of the core REVALÉSKIN® skin care system (Facial Cleanser, Day Cream with SPF 15 sunscreen and Night Cream), Stiefel Laboratories announces the expansion of its REVALÉSKIN skin care line with three new products.

"Demand for the core REVALÉSKIN® skin care system has been overwhelming, and we are pleased to bring to market additional quality aesthetic offerings to augment the line," said William D. Humphries, President, Stiefel Laboratories, Inc. "Specifically, we are excited to announce the launch of REVALÉSKIN® Replenishing Eye Therapy, REVALÉSKIN® Intense Recovery Treatment for extremely dry/damaged or post-procedure skin, and REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment, formulated for the neck and chest areas."

According to a Global Industry Analysis Report, the market for anti-aging products is predicted to reach $115.5 billion by 2010. With the launch of these three new products, the REVALÉSKIN® skin care line will meet consumer demand for professional take-home beauty products designed for targeted treatment of problem skin areas.

The REVALÉSKIN® skin care line is the first and only line of professional skin care products exclusively formulated with the naturally potent super-antioxidant CoffeeBerry® extract. Clinically proven to improve the skin's appearance in as few as 11 days, REVALÉSKIN® skin care products have been shown to provide significant improvements in overall skin appearance, including a reduction in the appearance of fine lines, wrinkles, pigmentation and redness. Manufactured and marketed by Stiefel Laboratories, Inc., all REVALÉSKIN® skin care products are available only through aesthetic physician's offices nationwide.

REVALÉSKIN® Replenishing Eye Therapy

In such high demand before its launch in August 2008, REVALÉSKIN® Replenishing Eye Therapy with 1% CoffeeBerry® extract actually had a waiting list. Formulated with caffeine and natural antioxidant extracts, the eye therapy gently yet deeply penetrates eye-area skin and moisturizes, rejuvenates and reduces puffiness around the eyes.

REVALÉSKIN® Replenishing Eye Therapy also contains "interference pearls," mica and silica, that have been shown to reflect light and minimize the appearance of fine lines and wrinkles.

Gentle enough to use daily, in the morning under REVALÉSKIN® Day Cream and at night under REVALÉSKIN® Night Cream, REVALÉSKIN® Replenishing Eye Therapy protects the delicate eye area and improves skin elasticity, brightness and firmness.

In a recent clinical study conducted by New York City dermatologist Dr. Suzanne Friedler, M.D., F.A.A.D, of Advanced Dermatology P.C. and The Center for Laser and Cosmetic Surgery, approximately 30 participants applied REVALÉSKIN® Replenishing Eye Therapy to the eye area twice a day for 8 weeks. The appearance of fine lines and wrinkles was reduced by 26% in women with visible crow's feet. In addition, the appearance of redness and pigmentation were reduced by more than 44% and dryness and roughness by nearly 70%. More than 80% of study participants agreed that puffiness, fine lines/wrinkles, softness/smoothness and overall appearance of the eye area were significantly improved with REVALÉSKIN® Replenishing Eye Therapy.

Available now, REVALÉSKIN® Replenishing Eye Therapy is sold exclusively through aesthetic physician's offices nationwide and will retail for $80.

REVALÉSKIN® Intense Recovery Treatment

REVALÉSKIN® Intense Recovery Treatment hit aesthetic physicians' offices in October 2008. Specially formulated with 1.5% CoffeeBerry® extract, the highest concentration available in skin care, REVALÉSKIN® Intense Recovery Treatment provides a solution for dry, damaged and post-procedure skin. Nonirritating and ideal for all skin types, REVALÉSKIN® Intense Recovery Treatment is suitable for everyday rejuvenation or whenever skin needs an extra boost.

Sponsored by Stiefel Laboratories, Inc., clinical studies conducted simultaneous with product launch will show that the 1.5% CoffeeBerry® extract formulation of REVALÉSKIN® Intense Recovery Treatment fosters a shorter recovery time and helps to restore and protect skin after noninvasive cosmetic procedures.

REVALÉSKIN® Intense Recovery Treatment with 1.5% CoffeeBerry® extract will be sold exclusively through aesthetic physician's offices nationwide and will retail for $130.

REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment

Scheduled to launch in 2009, REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment actively conditions and improves the appearance of exposed skin on delicate chest and neck areas. This moisturizing repair formulation, with 1% CoffeeBerry® extract and phenylethyl resorcinol, a skin-lightening agent, works to even skin tone, restore suppleness and minimize the appearance of photo aging with the naturally potent super antioxidant CoffeeBerry® extract.

REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment also contains the "interference pearls" mica and silica, which have been shown to reflect light and minimize the appearance of fine lines and wrinkles.

Clinical studies for REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment are being conducted to show reduced appearance of fine lines, wrinkles, freckles and pigmentation on the chest and neck.

REVALÉSKIN® Chest/Décolletage Rejuvenating Treatment will be sold exclusively through aesthetic physician's offices nationwide and will retail for $120.

What Is CoffeeBerry® Extract?

A product of Coffea arabica plants grown at high altitude, CoffeeBerry® extract is derived from the whole coffee fruit. When the whole coffee fruit is harvested at a sub-ripe stage, antioxidants are at their peak. After harvest, the antioxidant rich whole sub-ripe coffee cherry is processed to produce CoffeeBerry® extract

Four key polyphenols-chlorogenic acid, condensed proanthocyanidins, quinic acid and ferulic acid-contribute to the super-antioxidant potency of CoffeeBerry® extract, which drastically outperforms other commonly known natural antioxidants like green tea, pomegranate, vitamin C and vitamin E on the U.S. Department of Agriculture's Oxygen Radical Absorbance Capacity (ORAC) scale.

About the REVALÉSKIN® Skin Care System

The REVALÉSKIN® skin care system is the first and only professional line of anti-aging skin care products exclusively formulated with the naturally potent super-antioxidant CoffeeBerry® extract. The core REVALÉSKIN® skin care system includes REVALÉSKIN® Day Cream with SPF 15 sunscreen and REVALÉSKIN® Night Cream, both with 1% CoffeeBerry® extract, and REVALÉSKIN® Facial Cleanser with 0.1% CoffeeBerry® extract. All REVALESKIN® skin care products are noncomedogenic, allergy-tested, dermatologist-tested and suitable for everyday use.

Since launch, REVALÉSKIN® skin care products have been vastly covered in both professional and consumer media. Most recently, the October 2008 issue of Allure, the nation's premier consumer beauty magazine, recognized REVALÉSKIN® Night Cream as a "Best of Beauty" award winner.

For more information about the REVALÉSKIN® skin care line or to find out where to purchase REVALÉSKIN® skin care products in your area, talk to your aesthetic physician or visit www.revaleskin.com.

About Stiefel Laboratories, Inc.

Stiefel Laboratories is enthusiastically committed to advancing dermatology and skin science around the world. The company's deeply-rooted dedication and drive for innovation along with its sole focus on dermatology has led Stiefel to become the largest independent dermatology company in the world. In addition to more than 30 wholly-owned subsidiaries, six manufacturing plants and a global research and development network, Stiefel's most valuable asset is its global network of nearly 4,000 driven associates.

By combining expertise, knowledge and imagination, Stiefel delivers exceptional ethical, over-the-counter and aesthetic products to its customers in more than 100 countries around the world, ultimately providing a unique Stiefel skin health experience. Stiefel also is committed to improving today's treatments and exploring tomorrow's innovations. Each year, the company invests more than $100 million USD in developing the most advanced skin health solutions. Additionally, Stiefel supplements its research and development efforts by seeking strategic partnerships and acquisitions around the world. To learn more about Stiefel, visit www.stiefel.com.


REVALÉSKIN, REVALÉSKIN & Design, STIEFEL and STIEFEL & Design are registered trademarks of Stiefel Laboratories, Inc. The CoffeeBerry® trademark and related US and international patents pending are owned by VDF FutureCeuticals, Inc., and exclusively licensed by J&J Technologies, LC.

© 2008 Stiefel Laboratories, Inc. All rights reserved. REV-105-2008-USA